Overview of Online Media Opportunities

Webinars

Since 2010 CAPHC has hosted over 100 live webinars across 10 countries. In the last year we hosted 45 webinars for a large and growing community of paediatric and youth practitioners, patients, families, researchers and other stakeholders.

CAPHC’s Knowledge Exchange Network (KEN) is a wiki-based community resource and is the primary promotion portal for each unique webinar. Our audiences also learn about upcoming presentations through weekly e-newsletters and calendar updates on CAPHC’s website.

The CAPHC Presents! webinar program offers multiple media opportunities with logo placements in the weekly e-newsletter, ad placements in both the live and archived version of the webinar which is hosted on YouTube, and logo placements embedded in the KEN page.

Online Traffic and Audience

CAPHC Presents! webinars

Live Attendees (per year): 3,200*

CAPHC Presents! weekly e-newsletter

Recipients: 6,000     

Knowledge Exchange Network

Unique Visits (per year): 25,000
Page Views (per year): 100,000         

*It is estimated that the actual attendance is greater given that the webinars are often hosted to groups via a single account.

Sponsorship and  Advertising   Options

The sponsorship package  includes the following components per webinar:

WEBINAR PROMOTION

e-Newsletter Banner             160 pixels wide x 320 pixels tall (.gif, .jpeg)
Social Media                            Acknowledgement via Twitter and Facebook pre and post webinar

LIVE AND ARCHIVED WEBINARS

Opening credits (live): Narrated advertisement** accompanied by banner, 15 seconds, 1,000 pixels wide x 700 pixels tall

Opening credits (archived): Media file as provided by client replaces live advertisement when applicable, 10 -15 seconds 

End credits:  acknowledgement in end credits.  1,000 pixels wide x 700 pixels tall  

Pricing for sponsorship package: $3,000 per webinar

**read by webinar host

We welcome the opportunity to discuss other creative ways, not mentioned here, to connect our partners to our child and youth health care community. 

Contact Information

Associate Director: Doug Maynard
Phone: 613.738.4164 ext. 201
Email: dmaynard@caphc.org

Website: caphc.org
Knowledge Exchange Network: ken.caphc.org

National Office
suite 104, 2141 Thurston Drive
Ottawa, ON
K1G 6C9

 



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