Overview of Online Media Opportunities
Since 2010 CAPHC has hosted over 100 live webinars across 10 countries. In the last year we hosted 45 webinars for a large and growing community of paediatric and youth practitioners, patients, families, researchers and other stakeholders.
CAPHC’s Knowledge Exchange Network (KEN) is a wiki-based community resource and is the primary promotion portal for each unique webinar. Our audiences also learn about upcoming presentations through weekly e-newsletters and calendar updates on CAPHC’s website.
The CAPHC Presents! webinar program offers multiple media opportunities with logo placements in the weekly e-newsletter, ad placements in both the live and archived version of the webinar which is hosted on YouTube, and logo placements embedded in the KEN page.
Online Traffic and Audience
CAPHC Presents! webinars
Live Attendees (per year): 3,200*
CAPHC Presents! weekly e-newsletter
Knowledge Exchange Network
Unique Visits (per year): 25,000
Page Views (per year): 100,000
*It is estimated that the actual attendance is greater given that the webinars are often hosted to groups via a single account.
Sponsorship and Advertising Options
The sponsorship package includes the following components per webinar:
e-Newsletter Banner 160 pixels wide x 320 pixels tall (.gif, .jpeg)
Social Media Acknowledgement via Twitter and Facebook pre and post webinar
LIVE AND ARCHIVED WEBINARS
Opening credits (live): Narrated advertisement** accompanied by banner, 15 seconds, 1,000 pixels wide x 700 pixels tall
Opening credits (archived): Media file as provided by client replaces live advertisement when applicable, 10 -15 seconds
End credits: acknowledgement in end credits. 1,000 pixels wide x 700 pixels tall
Pricing for sponsorship package: $3,000 per webinar
**read by webinar host
We welcome the opportunity to discuss other creative ways, not mentioned here, to connect our partners to our child and youth health care community.
Associate Director: Doug Maynard
Phone: 613.738.4164 ext. 201
suite 104, 2141 Thurston Drive